Some may focus on the speedometer, but if you ask us, the only gauge that matters is the rev counter. Winding it towards the redline, pressed into your seat while the harmonious sound of bare power swells to a fever pitch—your focus on the road increases concordantly until it consists simply of: here, now. Here, now. We strive to live at the redline.
(Also, when you look in the mirror, it’s an accurate portrayal of your gas gauge after all that redlining.)
Silky-soft premium American Apparel Poly-Cotton Blend shirt made in the USA
Water-based discharge ink for supple feel and vintage look
Printed collar 'tag' replaces itchy fabric tag
Embroidered H&T hem tag for bespoke feel
You like details? So do we:
We use a 50/50 American Apparel shirt for this design, made proudly sweatshop-free in the United States. An ultra-soft, ultra-comfy shirt that feels like you’ve owned it for years the moment you put it on, and for years to come. Sure, these cost us a few more dollars than other brands, but we believe the premium quality is worth every penny. This shirt is a middle ground between the AA Tri-Blend and 100% Cotton shirts—blending the two fabrics (50% Polyester and 50% Ring-Spun Cotton) increases strength, decreases weight, and adds softness and breathability.
Our shirts are silk-screened by skilled craftsmen in Orlando, Florida, at a shop renowned for their work with water-based and discharge inks. Unlike plastisol inks which place a layer of plastic-like ink on the surface, these special inks actually dye the fibers of the fabric. This leaves a printed area that is light and soft to the touch that won’t crack and disintegrate from wear and washing. When used on a poly-blend fabric (such as this shirt), the discharge agent in the ink bleaches the original dye only from the organic fabric; this creates a distinct heathered effect, giving the print a broken-in or vintage feel.